About Us:“Let’s Talk Good Business” is a lively format of news, information and dialogues with luminaries in all walks of business. The show chronicles the emerging identity of social entrepreneurs, activists, philanthropists and other creative change makers. The aim of “Let’s Talk Good Business” is to focus on creating and managing profitable, socially conscious endeavors. In each episode host, Dr. Dionne explores the strategies, leaders and new markets that are driving the evolution of conscious business. If you want to “do good” culturally, economically, environmentally and socially, this show will help you get there. The show highlights more than just businesspeople solving social ills, but people spreading new approaches through nonprofits, technology and businesses, or within government — to address problems more successfully than in the past.
Host Bio: Dr. Dionne Mahaffey is a business-psychologist, author, technologist, entrepreneur, professor and a business strategies coach. She specialize in personal growth, leadership and purposeful-coaching with private practices in Atlanta, Los-Angeles and Washington, DC. As a serial volunteer and philanthropist, she founded the Atlanta Chapter of The Awesome Foundation for the Arts and Sciences as a means of supporting and funding the doers of good in her city. She frequently lectures on the topics of social entrepreneurship, technology, sisterhood and voluntarism. Dr. Dionne has been featured on and in, The Oprah Winfrey Show, CNN, The Atlanta Journal and Constitution, Modern Woman Magazine, Forbes Magazine, Essence Magazine, Black Enterprise Magazine, MTV, ABC News, E! and more! Her agency has helped celebrities, athletes and high-profile business executives identify their “purpose” and through proven techniques she has guided them toward success and has closed gaps in their organizational strategy and development. Dr. Mahaffey has 20(+) years’ experience in the technology and media sectors. She is also the creator and executive producer of "The Color of Tech," a TV show and web-series. She recently launched The WhereU app; a local business search app with a real-time leaderboard of black owned businesses across categories, ranked by peer-to-peer referral counts.
She received her Bachelor of Science degree from Auburn University; a Doctorate in Psychology from the Colorado School of Professional Psychology and she completed post-doctoral certification in Personal Leadership at Columbia University in NYC. She is a member of Alpha Kappa Alpha Sorority, Inc; The United Way's Volunteer Involvement Program (VIP), Toastmasters, Junior League of Atlanta, Jack and Jill of America, Inc., The International Association of Coaching; The Institute of Coaching at Harvard University and is a certified mediator and conflict management strategist with the Georgia Department of Dispute Resolution. Her proudest role is being the mother of two children, Ashanti Eliza and Nasir Ali Muhammad.
Demographics “Let’s Talk Good Business” is designed to attract the “socially and culturally conscious” professional and entrepreneur. This cultural and lifestyle market is a mass multi-generational demographic unparalleled in U.S. history. Approximately one of every four adult Americans, some 50 million people in the United States alone have the worldview, values and lifestyle of the “socially conscious.” These doers-of-good are inaugurating a wave of enlightened social, spiritual, environmental, family-focused and economic change. In a recent report, Lifestyles of Health and Sustainability (LOHAS) describes a conservatively estimated $228.9 billion and growing U.S. marketplace for goods and services focused on health, the environment, social justice, family, personal development and sustainable living.
Audience: General, 25-65, College Graduates: 60%, Female: 60%, Male: 40% Household Income: $65,000.00+
BRAND: Let's Talk Good Business
• Host, Executive Producer: Dr. Dionne Mahaffey
• Production Assistant: Nick Molezion
• Production Assistant: Matt Tanga
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PRODUCTION COMPANY: Hype Media Global
• Executive Producer, Account Manager: S. Nicole Smith, MBA
• Associate Producer: Kodi Van Art
• Media – WDJY-Atlanta 99.1 FM – Channel 36: The Spiritual Channel / Greater Washington, DC / Fairfax VA
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